CONCLUSIONS UP TO THE PRESENT TIME or THE PHOENIX SPIRIT OF THE CRAFT

Given the potential impact of the enclosed snippets of information and facts—each drawn from real cases of organisations in decline—we, the Inquisitors, have set out a few key findings. Many within the Craft feel these issues must now be examined honestly and, where possible, resolved.

Social Media within the Craft

Describe the various ways of using technology to connect with the members, other Masons, and potential candidates. Also, other methodologies used (not very well) by websites, Facebook, Twitter, email and phones including texting. Then there are postal means and of course the really preferred method – visiting brethren and their families.

Websites

For top-down management to put out the official word, and for Facebook and Twitter to get members interacting – at least those who can. These platforms are not very secure, and they keep all the information you post via whatever media. Every so often they change user policies, which of course nobody reads, but they do mean changes – such as no longer being "end-to-end" encrypted as was originally the case. Websites always need to be current and updated regularly.

Texting and Emails

Emails have been common in the workforce for years and are available free from all sites which, incidentally, have at times lost or had stolen information – including the big providers. Most members already have email accounts, which are quick and easy to use if the distribution list is kept up to date. Texting seems to be a better way of communication except for the fact that scams seem to use texts as well as Facebook, Twitter and emails once they have members’ details (again, security comes to the forefront). Databases should be traunched through every couple of years for accuracy.

Personal Connection

Explores the importance of face-to-face contact, visiting brethren and their families, and maintaining genuine human links that no technology can replace.

Phone Calls & Voicemail

Looks at when a direct phone call is better than a message, how to leave clear voicemails, and how to respect members’ time and privacy.

Printed & Postal Communication

Covers letters, summonses and printed notices, when they are still the best option, and how to keep postal records accurate and secure.

Data, Security & Good Practice

Examines how member data is stored and shared, common risks with online tools, and simple steps lodges can take to protect brethren’s information.

Bringing It All Together

Draws together all the methods of communication and asks how each lodge can choose the right mix for its members, candidates and families.